Recent Projects:

Hello, my name is James Brito!

I develop memorable brands by combining strategy and creativity, crafting consistent and impactful visual identities that strengthen market presence and drive client success.

About Me:

Creative Process:

My mission is to create brands that reflect their core purposes, blending modernity, minimalism, and exclusivity. I use a meticulous and collaborative approach, ensuring each project is unique and memorable.

Analysis:

Understanding the client and conducting market research to identify goals and trends.

Strategy:

Based on the analysis, clear objectives are established for the new visual identity, such as increasing brand recognition, attracting a new target audience, or communicating a company change. A central concept is developed to convey the essence of the brand and resonate with its target audience. The tone of voice, values, and visual elements representing the brand are defined.

Design:

Using the strategy as a foundation, the creation of visual elements begins, including logo, color palette, typography, and graphic elements. Multiple options are explored and refined based on client and creative team feedback. The visual identity is ensured to be cohesive and consistent across all brand touchpoints.

Brand Presentation:

A detailed presentation is prepared for the client, highlighting the creative process, the concepts behind the visual identity, and practical applications in various contexts. Feedback is requested to ensure the visual identity meets the client's expectations and objectives.

Delivery:

After client approval, the final visual identity files are prepared in various formats for use across different media. The files are delivered to the client along with a brand manual that outlines how to consistently apply the visual identity in various contexts.

Need a project?

Please, fill out the brief form so we can better understand your company and the services you need. This will help us reach out and craft an ideal commercial proposal for your project!